AUTHOR | BLOGGER | INFLUENCER | TECHIE
In 2016, I launched Ministry of Curry with the vision of preserving my family's stories and recipes while making cooking simple and fun for novice and expert cooks alike. I learned very quickly that using a tool like the Instant Pot would help simplify my recipes for quick meals. And since then, I have been on a mission to develop easy recipes, combining modern techniques and authentic flavors. My passion for engaging with my audience and favorite brands has led to high engagement across many social media outlets and collaborations with trusted brands.
In October of 2018, I published my first book, The Essential Indian Instant Pot Cookbook, with Penguin Random House Ten Speed Press and is authorized by Instant Pot. So far close to 50,000 copies have been sold with over 1,200 reviews on Amazon.
Audience
Ministry of Curry's Audience is primarily women aged 25-44 in North America.
Reach
850,000
Average monthly pageviews
550,000
Average Unique Visitors
Facebook
284K
Instagram
151K
Pinterest
60K
YouTube
14K
Email
15K
Featured in
- People
- Oprah.com
- Brit + Co
- Taste
- Food 52
- The Washington Post
- Epicurious
Collaborations
- Pomi USA
- Shark Ninja
- Kontos Foods
- Instant Pot
- Valley Figs
- American Dairy
- The Spice House
- Laxmi Foods Brand
Services
- Sponsored Content
- Recipe & Content Creation
- Food Photography & Video
- Product Development
- Social Media Strategy
- Website Development